It has been observed that there is something Falstaffian about Sacha Lichine, the man who can be reasonably credited with reinventing the largely snubbed rosé wine and sparking a peachy-toned revolution.
He is the embodiment of l’art de recevoir (that generous French spirit of hospitality which he considers to be a vital force in good business practice) and was born into wine royalty as the son of Alexis Lichine, the Russian wine mogul and entrepreneur.
And though his creation, Whispering Angel, has earned itself the nickname ‘Hampton’s Water’ due to the insatiable thirst of wealthy partygoers and soaring sales in America, Lichine remains as unabashed and unpretentious as the pink wine we all love to love.
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