The Negroni is dead — long live literally anything else…

The Negroni is dead — long live literally anything else…

Finally! The world’s worst cocktail seems to have bitten the bright orange dust. But which more palatable mixes will spring up in its place?

Words: Jonathan Wells

Photography: Tom Hartford

Oh, well — it was nice while it lasted. But it wasn’t really, was it? Call us uncultured, but we never really were bowled-over by the old Negroni. Unfortunately for us, the bright red king of Italian aperitivos has been causing something of a stir these past few years, springing up on every cocktail menu from Bergamo to Bermondsey. A ‘renegronaissance’, if you like. But we don’t like — we don’t like at all.

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