Power – BMW i3

It’s always exciting when a new BMW comes out. But when it’s an electric car that’s environmentally conscious, virtually emission-free and almost totally silent… well, that really is something to make a noise about. And so the whole of London flocked to the launch party this week to marvel at this new wonder car.

The BMW i3 is made entirely of high-quality, sustainable materials. It’s also amazing mobile, with all the oomph that we have come to expect from BMW over the years. It can be charged remotely, via the app, which also lets you know how are you can go and where the nearest charging station is.

This is a great car. The style is unmistakably BMW but it really is as green as transport gets right now. It’s aerodynamic and chic, with gorgeous interiors that pay homage to the history of the brand. It’s also brilliant value, with RRPs starting at under £30,000. If you want to buy into the BMW brand, but are environmentally conscious – or even just style conscious – this is the car for you.

For more information visit bmw.co.uk

James Franco and Sienna Miller at the launch party for the new BWM i3 this week