What is the Ant group? The rise of a modern colossus

It's about to get the biggest IPO in history - but what exactly is it?

Words: Joseph Bullmore

What’s in a name? Not much, when it comes to the titans of tech. Amazon — that sprawling, ravenous, emissions-pumping high street killer — certainly lacks the natural harmony of its namesake rainforest. Uber is far from “super”, and often distinctly un-German in its efficiency. Twitter is not so much a cute chirrup as a howling, vomiting vortex. And Apple hasn’t sold a piece of fruit in years.

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