Taking to the streets: Garçonjon captures the essence of true style

With the launch of his book Garçon Style, Jonathan Daniel Pryce celebrates the city he calls home...

Award-winning photographer Jonathan Daniel Pryce is a force to be reckoned with. Over the last five years, he has become one of the world’s best-loved street style photographers, working for Vogue, GQ, Vanity Fair, Esquire and Mr Porter, to name a few — alongside keeping his hugely popular blog GarçonJon, a name which also acts as his moniker.

Now, adding to his roster of achievements, Pryce has released a new book, Garçon Style — which acts as a celebration of the well-dressed men that he has photographed over the past five years. This unique publication features interviews with a host of street style icons including musician Paul Weller, artist Rainer Andreesen, editor Blake Abbie and a special foreword from Sir Paul Smith.

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Alper Sezer, Knightsbridge SW1

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Jeenu Mahadevan, Mayfair W1

From impeccable tailoring to vintage finds, the evocative images capture the myriad ways in which men express themselves sartorially. Each of the book’s four chapters reveals the unique character of a fashion capital in recent years: the men, the architecture and the interactions.

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Sam Lambert and Shaka Maidoh, Holborn WC1

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Richard Biedul, Dalston E8

Keen to get up close and personal with this world-class street style photography? In celebration of the book’s launch, London’s South Place Hotel is presenting a preview of the ‘London Edit’ by GarçonJon with an intimate exhibition of his work. Open to the public until the end of this year, the showcase will be on display in the hotel’s gallery space, adjacent to its Secret Garden.

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Matthew Roberts, Camden NW1

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Luke Derrick, Bank EC3

The preview will offer a rare opportunity to see some of Pryce’s work in a gallery environment. In addition, a selection of images are available to purchase on special request.

“This book has been a labour of love and includes some of my most cherished photographs from the past five years. I’m excited and proud to present a hand-picked selection of London portraits exclusively for South Place Hotel, revealing my view of the city that I call home.” — Jonathan Daniel Pryce

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