Does this collection prove that this is the coolest brand in the world?

A true gentleman knows what he’s looking for in luxury and for us, this is it.

Defining “luxury” is nigh on impossible. Each and every one of us define the word differently, and our purchasing processes are never the same as a result. Luxury is subjective – that goes without saying – but having the means to buy into a high-end, quality-driven lifestyle is a position to which every gentleman aspires.

A true gentleman knows what he’s looking for in luxury – and is confident that he can use his wealth well to invest in the best. The finer things in life inevitably come at a price, but the question is: How can you spot what’s worth buying?

For us, Coach’s Fall 2016 Collection is the ultimate answer to this age-old question. The provence of materials that the brand has worked with to an impeccable degree for the 75 years since their establishment has never faltered; the clothes and accessories from this collection are some of the brand’s most beautifully crafted pieces yet, and have enormous potential as icons. You’ll be hard-pressed to find a collection as sartorially sophisticated and achingly cool as this.

Does this collection prove that this is the coolest brand in the world?

Buying a beautiful item from a distinctive brand should be a carefully considered process. Is this a heritage company, with a strong reputation, lengthy history and reputation for creating beautiful pieces, season after season, year on year? Were there similar items created by the brand decades before and, if so, can you look to them to see how the quality will hold up over the inevitable years of ageing to come?

When it comes to Coach, the answer is a resounding “yes”, but the new season has elevated the brand to an even higher position of sartorial sophistication, with must-have pieces such as dark and moody leather rucksacks; Americana-inspired plaid and shearling; boots that can take you from work to play.

Does this collection prove that this is the coolest brand in the world?

Trust us, your wardrobe will be screaming to be updated with this impeccable, second-to-none collection.

Every single product is built to last. For the fall collection, the brand has displayed a dedicated focus on designing and creating beautifully iconic pieces that will stand the test of time, and these standout pieces only prove this further.

Does this collection prove that this is the coolest brand in the world?

Whether you’re looking at the beautifully crafted sweaters, the strong bombers or the sleek leather jackets, there is an underlying high standard in the thread that runs through the very fabric of this entire collection.

Having made a name for themselves over the past century as masters of all things leather, the new collection truly takes this one step further.

Does this collection prove that this is the coolest brand in the world?

In the relatively short amount of time since establishment, Coach has elevated itself to a position of enormous power, using top quality craftsmanship and brilliant business to reach the top – and this current collection proves that like nothing else.

So, luxury may be impossible to define, but Coach’s incredible new collection makes a very convincing start.

All images were taken exclusively for our Coach x Gentleman’s Journal collaboration. Model: George at Select Model Managements, photography by Adam Fussell, styling by Holly Macnaghten, grooming by Sergio Alvarez, hair by Sven Bayerbach.

This article was written in association with Coach. For more information about the brand, see here. 

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