Behind the brand: Mark Giusti

The brand with traditional artisans at its heart-centre

We live in an instantaneous world. A world where we expect pieces and products at the click of a button and the speed of light. And while this might be useful from time to time, a by-product of having pretty much everything we want, whenever we want it, means that so much of the traditional craftsmanship, time and creativity that used to be put into creation the clothes, shoes and bags we wear is no longer there.

In the place of many traditional craftsmen with generations of experience is a machine, the need for speed and very little creativity. There are few places that actually still use the traditions and craftsmanship that was once imperative to secure any kind of decent job in the world of fashion. One of those brands is MARK/GIUSTI, the London based luxury brand who firmly believes in the importance of keeping timeless talents alive and who makes sure that artisanal craftsmen are at the centre of the brand’s sole creativity.

MARK/GIUSTI was founded Mark Farhat in 2009 with the aim of reinstating pure quality to the word ‘luxury’. Each and every product comes from a place of inspiration from Farhat’s incredibly multicultural background, which can be spotted in the Byzantine inspired prints and colours that run throughout each and every piece. With an innate passion for luxury leather running throughout his childhood, Farhat finally decided to live out his long-lived dream in 2009 with the launch of a brand where luxury is at the forefront and quality is never, ever compromised.

Every single product created by the brand is individually and uniquely handmade by some of the finest artisans in the world, who have worked for generations and generations to perfect their craft. The result? Product that reflects quality, impeccable attention to detail and pure, understated luxury.

Sustainability is another piece of the puzzle that’s often missed out on by brands wanting to make a quick buck out of a cheap, easy to source product. But every piece of leather, every zip and every hand carved metallic fitting on a MARK/GIUSTI piece has been sourced and produced locally by Italian artisans, again fitting into the brand’s sole dedication to quality and sustainability.

The functional can be found in the beautiful with MARK/GIUSTI, a brand who truly distinguishes itself from a crowd of mass-produced, quickly made pieces that are certainly not built to last in the same way as these.

Visit Mark Giusti now

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