The jewellery she’s guaranteed to love

The jewellery she’s guaranteed to love

The investment worth making that she's guaranteed to love

When an important investment is on the cards, it’s essential that a couple of key elements are carefully considered. First, the longevity of the product in question is essential. Then comes the highly important question of craftsmanship – has the relevant due care and attention been taken to ensure that said product not only looks beautiful and serves its purpose, but also that it’s built to last?

For Links of London, these essential components lie at the heart-centre of everything that the brand has created since its establishment in 1990. For a brand with this much stature and a strong a history as this, uncompromised craftsmanship and the parallels drawn between design and function are essential. Whether you’re investing in a piece for yourself or for someone else, you need to know that you can rely on a brand – and that’s exactly why a gentleman will always go to Links.

For any investment, whether it’s for you or not, the state of the quality of a piece is of paramount importance: can you trust the retailer and has the all-important emphasis on Great British design and quality been applied? For everything Links of London does, the answer is yes. And so, if you’re looking to invest in anything this year – whether it’s for you or someone else – choose Links of London. What’s more, the brand offers personalisation and engraving on certain pieces and products. So, why not make it all the more special? The brand also gift wraps everything to the highest standard, so your gift is guaranteed to impress.

The newest collection from the brand, Infinite Love, is the perfect starting point if you’re looking to impress that special someone in your life. The collection is inspired by the bond that brings two people together, and embodies true and everlasting love. There are two symbols, the Heart and the Infinity, that have been intertwined to create an infinite motif and are crafted in iconic sterling silver and yellow gold vermeil or a solid 18kt rose gold and rhodolite garnet. Here are some of our favourites:

Further reading