28 August 2020

Do interesting things, and interesting things will happen

Sir John Hegarty, Advertising legend

Sir John Hegarty is the British Adman extraordinaire, and the industry’s favourite contrarian. He’s the founder of BBH, one of London’s best established and most successful ad agencies, and the brains behind decade-defining campaigns for Levis, Audi, British Airways and Johnny Walker.

This is an episode from the Gentleman’s Journal archive — we recorded it back in the summer of 2018, but it’s only just seen the light of day. Thankfully, Hegarty’s advice, Oracle-like insight and counterintuitive outlook are pretty timeless.

In this episode, we spoke about how humour can always save you; about the birth of Flat Eric; how, actually, you don’t learn much from your failures; and how storytelling gave birth to the modern human race.

This episode has been recorded at Mark's Club,read by Joseph Bullmore and produced by Martin Lumsden.

31 August 2023

“Winning is addictive — but I hope not to experience a year like 2021 again anytime soon…”

Christian Horner, Team Principal of the Red Bull Formula One team

Listen Now
14 March 2024

Is this the end of the chunky sports watch?

Justin Hast, Watch Editor-at-Large

Listen Now
12 March 2024

Cruising the savanna with Sir Jim Ratcliffe

Rory Smith, Motoring Editor-at-Large

Listen Now