Swiss watch manufacturer, Zenith, brought the noise last night to the famous St. James nightclub, The Scotch. With DJ Semtex warming up the crowd, guest-of-honour on the decks was Swizz Beatz.
Party-goers — who included the likes of Jack Guinness, Tallia Storm and Nadine Leopold — were treated to exclusive set, with the DJ and entrepreneur keeping the party going until the early hours of the morning.
The Grammy Award-winning artist recently saw his favourite inspirational quote — “Never let people tell you what you can’t do, because sky’s not the limit, it’s just the view” — inscribed on both the bezel and crocodile leather strap of the Defy El Primero 21.
Now an official ‘friend of The brand’ expect to see more collaborations, and no doubt further partying, in the near future.
Check out what happened at the Cartier 2018 Racing Awards…