024 5 July 2018 | 54 Min

How to turn a hobby into a multi-million pound business

George Bamford, Founder of Bamford Watch Department

Our guest on today’s episode of the Gentleman’s Journal podcast is George Bamford, the founder of the Bamford Watch Department. George started his business almost by accident, but has since gone on to become the first name in watch customisation and ultra-bespoke timepieces.

His projects, developed in his Batcave of a laboratory in Mayfair, are famed around the world, and last year he became the official customiser for Zenith, TAG Heuer and Bulgari.

Today, George tells us how customisation is the new luxury; how, as a small boy, he had a particularly unusual set of hobbies; and how an experience on a beach in Sardinia made him realise he’d finally made it.