6 THINGS BILLIONAIRES NEVER DO

, Everyday, innovations stumble and fall; entrepreneurs wave a white flag; and baroque ideas collapse before passing their teething stage. Working hard and having ambition are the rudimentary ingredients for success in business, but to get to the very top, you need to find that extra gear to drive you clear of the crowd. This is where the billionaires have prospered while others fail, and here are 6 things they never do to ensure this triumph prevails…

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1. SETTLE FOR MEDIOCRITY 

“I think that’s the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.” Elon Musk

“Hard work certainly goes a long way. These days a lot of people work hard, so you have to make sure you work even harder…” Lakshmi Mittal

2. GIVE UP

“For me, businesses are like buses. You stand on a corner and you don’t like where the first bus is going? Wait ten minutes and take another. Don’t like that one? They’ll just keep coming. There’s no end to buses or businesses.” Sheldon Adelson

“You can never quit. Winners never quit, and quitters never win.” Ted Turner

3. DOUBT THEIR ASPIRATIONS

“If people are not laughing at your goals, your goals are too small.” Azim Premji

“If I’m going to do something, I do it spectacularly or I don’t do it at all.” Al-Waleed bin Talal

“I just love it when people say I can’t do it, there’s nothing that makes me feel better because all my life, people have said that I wasn’t going to make it.” Ted Turner

4. SIT ON THEIR LAURELS

“It’s fine to celebrate success but it is more important to heed the lessons of failure.” Bill Gates

5. FEAR

“If you never want to be criticised, for goodness’ sake don’t do anything new.” Jeff Bezos

“Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition.” Steve Jobs

“Failure is not the outcome – failure is not trying. Don’t be afraid to fail.” Sara Blakely

6. PLAY IT SAFE

“The biggest risk is not taking any risk… In a world that is changing really quickly, the only strategy that is guaranteed to fail is not taking risks.” Mark Zuckerberg

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